Position Summary:

This is an Asst. Manager role that requires the candidate to strategically develop and effectively manage Social media marketing across channels. The Asst. Digital Manager will support Samsung Gulf product marketing divisions for products such as Smartphone, Wearables, Tablets and other consumer electronics, by complementing their marketing strategies with digitally lead initiatives and campaigns delivering on their business objectives.

The candidate is expected to create best-in-class social & digital contents (with the help of creative agency) and deliver campaigns that are effective and feasible while maintaining the highest level of quality in delivery.

Role and Responsibilities

• Drive and manage social & digital campaigns for various products through out the year
• Responsible for developing social and digital creatives with help from creative/social agency and making them live across all channels with help from media agency
• Coordinate with internal stakeholders (divisions, HQ etc.) to ensure consistency and timelines with other marketing channels

Skills and Qualifications

• Produce contents briefs for creating contents suitable for social channel, analyse monthly and quarterly social data to derive insight and monitor social channel on daily basis.
• Delivering social campaigns that are in line with Samsung’s brand ideal and the product marketing teams marketing strategy and objectives.
• Drive community engagement and manage responses with quick turn around time on social channels as well as Samsung Members
• Managing the development and implementation of social strategies, guidelines and content
• Managing influencer marketing activities that are relevant to the own and partner’s social channels
• Overseeing campaign measurement and optimisation with Media and Social agency
• Managing an owning the relationship between the social/digital marketing entity and the product marketing teams.

Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, and network systems, and the entire semiconductor industry with our memory, system LSI, foundry, and LED solutions. Samsung is also leading in the development of the Internet of Things through, among others, our Smart Home and Digital Health initiatives.

Since being established in 1969, Samsung Electronics has grown into one of the world’s leading technology companies, and become recognised as one of the top global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth.

Additional Requirements

• Experience in social & digital contents